Growing The Team

I was referred to the CMO of Vidyard by the CMO of Clearco and she asked if I could create a content library for the year off of just one shoot. This was the first time I’ve ever had this request, but I sure damn delivered. The shoot lasted two days and we created more than 8 months of unique content for their team. Each of these videos were recut for 1x1, 9x16, 16x9 and additionally created another set of 30s, 15s and 6s for each aspect ratio on top of a 60s product. Whooooo that’s a lot of videos.

We created a spot about how your calendar can be your worst enemy and that the best alternative is to use Vidyard.

Acting as both a stand alone ad and a Halloween ad, we went for a spooky route to get Vidyard’s value point across

There’s nothing worse when you’re in sales and your champion leaves. Here’s what we came up with.

Vidyard was targeting sales teams so what better movie to emulate than Wolf of Wall Street?

Vidyard wanted to personify sales tools such as “emailing” and make them feel awkward without Vidyard tools. Here’s what we came up with.