I was challenged with designing a new feature for theScore’s app to increase the time spent in the NBA section. With any of my designs, my goal is to understand the problem, find a solution and execute an appropriate design in order to solve that problem. . In order to properly execute the design, I make sure I understand the companyʼs value proposition as well as the users that are involved. Any decision made in not just design, but as a company as a whole, always ties back to what the company is setting out to accomplish.